With Apple’s recent release of its electronic publishing environment (iBooks2, iBooks Author, iBookstore and iTunes U), they are about to do for publishing what they did for standardizing electronic music on iTunes and apps in the App Store.
In short, just about everything published in the future will have a version that calls an iPad, iPhone or iPod Touch “home”.
The time to start converting all of your company’s internal documentation and external collateral into something that will be useful, accessible, updateable and most of all, portable is now.
We at TCS have the skills and experience to help you quickly and efficiently design, manage and execute that effort for you without bothering your IT or communications staff (assuming you have spare IT or communications personnel).
Our writers and project managers have the hands-on experience with Apple’s tools that will make quick work of your company’s existing document store at a cost that won’t move the needle. The difference is that unlike the hugely expensive, proprietary and obsolete publishing systems developed when telephones still all had cords, Apple’s tools are free.
Apple sells approximately 50 million iPads every year and 30 million iPhones every quarter in over 90 countries around the globe. Every business, including your competitors, will shortly have their sales brochures, white papers, annual reports, policy & procedure manuals, employee handbooks, open enrollment packages, software documentation (and everything else that you currently spend untold thousands of dollars printing and shipping) available on every iPad and iPhone.
Shouldn’t you?
Contact us now for a discussion on how we can help you bring your company’s knowledge base into the 21st century.